Privacy Policy

Palm Beach Tan Privacy Policy

What This Privacy Policy Covers
This policy covers how Palm Beach Tan treats personal information that Palm Beach Tan collects and receives, including information related to your past use of Palm Beach Tan products and services. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available.

This policy does not apply to the practices of companies that Palm Beach Tan, Inc. does not own or control, or to people that Palm Beach Tan, Inc. does not employ or manage.

California state law confers certain rights relating to personal information to its citizens. If you are a California resident please also see our California Privacy Section in this Policy located here.

Your Consent
You should read this entire Policy before submitting information to us or using our website. Whenever you submit personal information to us, you consent to the collection, use, disclosure, transfer and storage of that information in accordance with this Policy.

We may make full use of all information that is de-identified, aggregated, or otherwise not in personally identifiable form.

Information Collection and Use

Palm Beach Tan collects personal information when you register with Palm Beach Tan, when you visit a Palm Beach Tan salon, when you download the MyPBT app, when you use Palm Beach Tan products or services, when you visit Palm Beach Tan social media pages or the pages of certain Palm Beach Tan partners, and when you enter promotions or sweepstakes. Palm Beach Tan may combine information about you that we have with information we obtain from business partners or other companies.

When you register, we ask for information such as your name, email address, birth date, gender, zip code, occupation, industry and personal interests. Once you register with Palm Beach Tan and sign in to our services, you are not anonymous to us.

Palm Beach Tan collects information about your transactions with us and with some of our business partners, including information about your use of products and services that we offer.

Palm Beach Tan automatically receives and records information on our server logs from your browser, including your IP address, Palm Beach Tan cookie information and the page you request.

Palm Beach Tan may use information for the following general purposes: for marketing purposes, to customize the advertising and content you see, fulfill your requests for products and services, improve our services and business, contact you, conduct research, provide anonymous reporting for internal and external clients, legal obligations, fraud purposes, and any other business purpose.

Information Sharing and Disclosure

Other than in connection with disclosures identified in our CA Privacy Notice, Palm Beach Tan does not rent, sell or share personal information about you with other people or non-affiliated companies except to provide products or services you’ve requested, when we have your permission or under the following circumstances:

We provide the information to trusted partners who work on behalf of or with Palm Beach Tan under confidentiality agreements. These companies may use your personal information to help Palm Beach Tan communicate with you about offers from Palm Beach Tan and our marketing partners. However, these companies do not have any independent right to share this information.

We believe it is necessary to share information in order to investigate, prevent or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of Palm Beach Tan’s terms of use or as otherwise required by law.

We may transfer your information if Palm Beach Tan is acquired by or merged with another company. In that event, Palm Beach Tan will notify you before your information is transferred and becomes subject to a different privacy policy.

Palm Beach Tan may from time to time display targeted advertisements based on personal information. Advertisers (including ad serving companies) may assume that people who interact with, view or click on targeted ads meet the targeting criteria - for example, women ages 18-24 from a particular geographic area. Palm Beach Tan does not provide any personal information to the advertiser when you interact with or view a targeted ad. However, by interacting with or viewing an ad, you are consenting to the possibility that the advertiser will make the assumption that you meet the targeting criteria used to display the ad.

Cookies and Other Automated Technology
A “cookie” is a small text file that is placed onto an Internet user’s web browser or device and is used to remember and/or obtain information about the user. A “web beacon” is a small object or image that is embedded into a web page, application, or email and is used to track activity. They are also sometimes referred to as pixels and tags.

To find more information about cookies please visit Most browsers are initially set to allow cookies, but also offer the option to restrict cookies or warn you of their use. By disabling cookies, you won’t be able to enjoy the convenience provided by our customization.

We and/or third parties including our service providers and social media companies on our behalf, may use cookies, web beacons and other similar technology, to collect information for the purposes described in this privacy statement including targeted advertising marketing, analytics, and monitoring performance and improvement of our website and services (traffic, errors, page load time, popular pages, etc.)

You can opt out of remarketing and targeted advertising from companies like Google, Instagram, Pinterest, Facebook and other participating companies through the Digital Advertising Alliance in the USA:

Facebook. To understand more about Facebook advertising and manage your preferences, please visit: Log in to Facebook and go to Settings > Ads > Ad Settings (web) or Ad Preferences > Ad Settings (app) for more information.

Google Ads. To opt out of Google Ads, please visit:

External Links
We may make available third party applications through our website and social media applications for your use. Links to such applications, any other websites included in this website or links on our social media accounts operate with privacy policies beyond our control. Unless otherwise indicated, once you have left our website or our social media account, all use of information you provide is governed by the privacy policy of the other website’s or social media account’s operators. We are not responsible for any transactions that occur between you and a third-party website or social media account.

Palm Beach Tan Communications
You may receive communications related to Palm Beach Tan. Our users are given the opportunity to opt out of emails and communications relating to Palm Beach Tan to which they have previously opted in. This does not apply to emails that relate to your Palm Beach Tan account or our website information, Terms of Use, or those that are automatically generated by the system (registration confirmation emails, administrative messages and service announcements). For example, even if you have unsubscribed from our promotional email messages, we will still send you confirmations when you register for any of our services. Users who no longer wish to receive our promotional communications or our newsletter may opt out of receiving these communications by clicking on the Unsubscribe link provided in emails or can unsubscribe by contacting us here.

Confidentiality and Security
We limit access to personal information about you to employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs. We have physical, electronic and procedural safeguards to protect personal information about you. Please keep in mind, however, that there is no such thing as perfect security, and no Internet transmission is ever completely secure or error-free.

Retention of Data
We will retain your personal information (collected through offline and online methods) for as long as it is necessary for the purposes described in this Policy. We will also retain and use your personal information to the extent necessary to comply with our legal obligations, resolve disputes, and enforce our legal agreements and policies.

Intended Audience of Website; COPPA Compliance
We are in compliance with the requirements of the Children’s Online Privacy Protection Act (“COPPA”) and other applicable privacy laws. Our website, social media accounts and online activities are not directed to children under the age of 16. As a result, our website does not request or knowingly collect personal data from individuals under the age of 16. If you are not 17 or older, you should not visit or use our website.

Changes to This Privacy Policy
Palm Beach Tan may update this policy from time to time for any reason. If this Policy changes, the revised policy will include a new effective date. Be sure to check the Policy whenever you submit personal information or use our website, app, services, or engage with our social media accounts. The effective date of this Privacy Policy is 9/15/2020.

Text Message SMS
If you’ve elected to receive text notifications, you will receive MMS alerts. If your device does not support MMS alerts then you will receive an SMS alert. SMS Supported Carriers: T-Mobile®, AT&T, Verizon, Sprint, U.S. Cellular, Boost Mobile, Cricket, Virgin Mobile, Iowa Wireless, Metro PCS, ACS Wireless, West Central Cellular, Ntelos, Bluegrass, Plateau Wireless, AWCC, Cincinnati Bell, Cellular South, Carolina West Wireless, Immix Wireless/Keystone Wireless, Golden State Cellular, Cellcom, ECIT, GCI/Alaska Digitel, Inland Cellular, Illinois Valley, Nex-Tech, Chat Mobility, NW Missouri Cellular, NE Cellular One of PA, Element Wireless, MTPCS, Thumb Cellular, Viaero Wireless

MMS Supported Carriers: AT&T, Cricket, T-Mobile®, Sprint, Verizon Wireless, U.S. Cellular

Questions and Suggestions
If you have questions or suggestions, please contact us at:
Palm Beach Tan Inc.
Attn: Customer Care/Privacy Policy Issues
6321 Campus Circle Dr. East
Irving, TX 75063
(866) 644-5631